Unrivaled Sports, co-founded by Josh Harris and David Blitzer, and with a significant strategic investment from The Chernin Group (TCG), is led by CEO Andy Campion, formerly of Nike. The company raised $120 million last year, valuing it at over $650 million, and is profitable with mid-double-digit annual revenue growth. Unrivaled Sports' vision involves expanding its 15 properties, which host more than 800,000 athletes annually, with a focus on a "low-cost registration model" where revenue is primarily driven by lodging, food, beverage, and sponsorships, rather than high entry fees.

Campion emphasizes that Unrivaled Sports' core mission is to serve mass participation in youth sports, contrasting with rivals that focus predominantly on elite levels and talent scouting. He stated definitively that showcases, talent scouting, and recruiting will remain a very small part of their business. The company's portfolio includes Rocker B Ranch in Texas, Ripken Experience locations in Maryland, South Carolina, and Tennessee, Cooperstown All Star Village, Sports Force Parks, and others.

Unrivaled Sports is expanding its offerings, such as the Ripken National Championships for 12U baseball teams, presented by Dick's Sporting Goods and with Under Armour as a performance apparel provider. The inaugural championship, running from June 29 to July 4, 2026, at Cooperstown All Star Village, includes a series of qualifying tournaments and features broadcasts on CBS Sports Network and Dick's-owned GameChanger. There are already plans to expand the 2027 event to include 11U teams at Rocker B Ranch, with qualifiers beginning in September 2026. The company also announced an "Unrivaled Athlete" marketing initiative.